About Kentucky for Kentucky
OUR MISSION IS TO ENGAGE AND INFORM THE WORLD BY PROMOTING KENTUCKY PEOPLE, PLACES, AND PRODUCTS. AND TO KICK ASS FOR THE COMMONWEALTH!
Kentuckyโs influence is big and it is strong. In the USA and all over the world, the contributions of the Commonwealth are too many to count and too varied to describe. We were the first to sing Happy Birthday, to slap high fives, and the only people with enough sense to know that chicken ainโt chicken until itโs breaded and fried. Weโre the perfect mix of class and crazy. We invented and perfected bourbon, the king of spirits. We run moonshine through the mountains. In May, we Run for the Roses.
We wrote the book on cool by birthing Clooney, Depp and Hunter S. Thompson. We shocked the world with Ali, led a divided nation with Lincoln. Like Daniel Boone and Wendell Berry, we are explorers and visionaries. Our vibe is inimitable. America taps its steering wheel to the honky-tonk twang of Dwight Yoakam and Gary Stewart. We are Bill Monroe, Lee Sexton, The Judds and My Morning Jacket. We are Loretta. And weโre damn proud of it.
So whether youโre from Louisville or Lexington, Paducah or Pikeville, Frankfort, Bowling Green, Whitesburg, Winchester, Possum Trot, Rabbit Hash, Dwarf, Cutshin or Viperโor if you just want to be a part of something bigโcome join us as we celebrate Kentuckyโs awesomeness.
Kentucky for Kentucky is a small company located in the heart of the Bluegrass region in Lexington. We are believers, promoters and producers for the great Commonwealth of Kentucky. We are obsessed with Kentucky, the real Kentucky. Weโre all about highlighting the complex identity of our state andโwith words, images and one-of-a-kind productsโwe want to spread the stories of this amazing place we call home. Kentucky has a lot to offer and even more to say. Weโre showing the world why they should listen up.
Because make no mistake about itโฆ
Kentucky Kicks Ass.
FEATURED IN

Campaigns
Gold-plated chicken bone jewelry. Crowdfunded Super Bowl ads. Free tattoos. State slogans that nobody asked us to make. Not the kind of stuff youโd expect from a taxpayer-funded tourism agency. Well, we are NOT a taxpayer-funded tourism agency. Weโre just some down-and-dirty Kentucky crushers who get the kind of results the big guys can only dream about. Peep the method to our madness.
REBRANDING KENTUCKY
Our baby. The Mothership. In 2012, we were tasked (by ourselves) to develop a new brand for Kentucky, something that got people excited and better reflected our unique style. Our goals? Increase tourism, attract new business, foster pride, diminish stereotypes and distinguish the Commonwealth of Kentucky from any other place on the planet. So we talked to some of the coolest Kentuckians we could find and asked them, โHow would you describe Kentucky?โ The tagline pretty much wrote itself and, before we knew it, we had a movement on our hands.KENTUCKY KICKSTARTER
On September 8, 2011, we launched a 60-day Kickstarter campaign to raise $3.5 million to crowdfund a Super Bowl ad to show the world just how amazing Kentucky is.KENTUCKY KICKS ASS TATTOOS
On May 22, 2013 we asked our friends on Facebook if theyโd like a โKentucky Kicks Assโ tattoo. We also offered to pay (using only Abe Lincolns). Since then weโve been hooking a bunch of kick ass Kentuckians up with some amazing โKentucky Kicks Assโ tattoos.EXTRA CRISPY DOPE GOLD KENTUCKY FRIED CHICKEN BONE NECKLACES
In June of 2014 we launched a rad new product called โGold Kentucky Fried Chicken Bone Necklacesโ. Everyone loved these amazing gold plated chicken bone necklaces. This is a case study about those epic gold KFC bone necklaces. Enjoy.SUBSCRIBE
FOR ALL THE KICK ASS YOUR BABY CAN HANDLE