We are relaunching our "Clucking Awesome" socks, "Run For the Bourbon" socks and "Run For the Roses" socks on our website this Friday, April 8th at 10 a.m.! Just in time for horse racing and bourbon chasing season, y'all!

This Friday at 10am we're launching brand new "Kentucky Cities" tote bags, an homage to one of our favorite shopping bags with a clever, backwoods Kentucky spin.

Meet the Kentucky native who's introducing locally distilled bourbon and moonshine to Brooklyn and beyond.

With a focus on locally made goods and artwork, new boutique 5-0-Lou quickly finds its place among Louisville's bustling Frankfort Avenue corridor.

These fresh new "Kentucky Cities" t-shirts, designed by The Hern, will be up for grabs this Friday, April 1st at 10am on our website and at the KY for KY Fun Mall! Available in Lexington and Louisville editions for your respective cities!