Three proud Kentuckians took it upon themselves to rebrand the great commonwealth of Kentucky. A pretty big task, considering they had zero money and no one asked them to do it. They launched a YouTube video declaring: Kentucky Kicks Ass. And the people of Kentucky either loved it or hated it, but it got them talking about the great people, places and things their state has to offer. A campaign that was heard around the world and part of popular culture. Mentioned in The USA Today, NPR, the BBC and comically in Conan O'Brien's monologue.

 Kentucky got a nice surprise from Conan O'Brien earlier this week. 

Congrats to kick ass Kentuckian Jennifer Lawrence for winning best actress in a motion picture at this year's Golden Globe Awards.

Brian at Cricket Press just hand-printed his "Kentucky Kicks Ass" logo on Kentucky road maps. Each print is different. Each print kicks ass. These prints will be available for purchase tomorrow night at The Morris Book Shop from 5:30pm-8:00. Only 30 available.